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10 Unbelievable Advertising Fiascoes
For various reasons, product advertisements sometimes go awry in a big way. A case in point: Budweiser Light’s ad campaign featuring transgender influencer Dylan Mulvaney resulted in a boycott that cost the company almost 1.5 billion dollars, as customers switched from Bud Light to competitors’ brands. As Harvard Business Review points out, companies learned that […] The post 10 Unbelievable Advertising Fiascoes appeared first on Listverse.
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