Prime Day 2025: Live updates on the top deals

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Prime Day 2025: Live updates on the top deals

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Updated at 1:30 pm ET July 10, 2025

It's official: Prime Day 2025 is live. This year, instead of 48 hours of non-stop shopping action, Prime members had 96 hours to smash that "Add To Cart" button and put Amazon's free return policy to the test. However, we're fast approaching the final day of the sale.

Prime Day 2025 runs from Tuesday, July 8 to Friday, July 11, and we'll be providing live updates as we approach the finish line.

Once more, the Mashable team is fully caffeinated and ready to bring you all of the top deals, the latest Prime Day news, details on competitor sales, and stock alerts. From record-low prices on flagship products from Amazon, Sony, and Samsung, to under-the-radar finds from our tech reporters, you'll find the biggest highlights of the sale right here.

The Latest

30 minutes ago | July 10, 2025

The most popular Prime Day deals

Now that we're approaching the final day of Prime Day, we have some insight into the year's most popular deals — and some of them are already sold out. (We told you to snatch up the Shark Pet cordless vacuum!) To help you avoid FOMO, here's an updated guide to some of the most popular Prime Day 2025 deals.


3 hours ago | July 10, 2025

Price drop: Kindle Essentials Bundle

An eagle-eyed Mashable reporter noticed that the Kindle Essentials Bundle, which comes with the newest edition of the Kindle, has dropped $13 from its original sale price. You can now save $53 on this popular deal.


3 hours ago | July 10, 2025

Yeti coolers finally go on sale

During Prime Day and Black Friday, cult-cooler brand Yeti usually selects a specific colorway to discount across its entire product line. For the third day of Prime Day 2025, these deals have finally landed. You can grab the Yeti Tundra 45 hard cooler for $243.75, a 25% discount. Yeti rarely offers discounts, so don't miss this opportunity to save on the best coolers in the world (at least, in our experience — Mashable's tech editor has tested these coolers and swears they live up to the hype). Shop all Yeti Prime Day deals.


5 hours ago | July 10, 2025

Feeling the heat? Dyson’s bladeless AM07 tower fan is $100 off

Amazon Prime Day deals aren’t just for flashy gadgets and 4K TVs — they’re also perfect for levelling up your everyday comfort. In this case, the bladeless Dyson Cool AM07 Tower Fan, now down to $239.99 — its lowest price in months, according to camelcamelcamel. That's a solid 35% off for Prime members.

Get this deal here.


5 hours ago | July 10, 2025

Mashable's top-selling products from Prime Day (so far)


6 hours ago | July 10, 2025

MacBooks are even cheaper on the third day of Prime Day

You read that right. MacBooks are down in price again:


6 hours ago | July 10, 2025

I'm a Shopping Editor at Mashable, and these are my favorite deals from Day 3 of Prime Day


6 hours ago | July 10, 2025

Sony XM6 headphones have dropped to a record-low price for Prime Day

The deal we were all waiting for has landed.

Sony XM6 headphones are on sale for $428 in Prime Day 2025. That's the lowest-ever price on Amazon, so this is the best time to buy. Congratulations for remaining patient.


8 hours ago | July 10, 2025

Get the Apple AirPods 4 (with ANC) for their best-ever price this Prime Day

Prime Day deals are still going strong, and the discounts this year are on another level. There are plenty of deals to be had across the new four-day event, but we can't help but spotlight this latest deal on the Apple AirPods 4 with ANC, now at their lowest-ever price.

As of July 10, you can buy these AirPods for $119. But if you're not fussed on noise cancellation, you can get the standard AirPods 4 for under $100.

Read more here.


9 hours ago | July 10, 2025

The Oura Ring 4 has hit a record-low price on Prime Day

Prime Day is into its third day, with tons of tech deals and discounts at your fingertips. This includes the sought-after Oura Ring 4. The fitness tracker is on sale right now for $296.65. That's 15% off the list price — and the best price we've ever seen.

The smart ring tracks sleep, activity, and stress levels and can be synced to compatible iOS and Android apps.

Get this deal here.


16 hours ago | July 10, 2025

Add body composition metrics to your health tracking

The popular Renpho smart scale measures 13 body measurements, including weight, muscle mass, and metabolic age. It's on sale for only $20 this Prime Day.


17 hours ago | July 10, 2025

Save on some peace of mind

Add an extra layer of security to your vehicle with a front and rear dash cam. The Vantrue E2 dash cam is on sale for $149.59, which is a savings of 32%.


18 hours ago | July 9, 2025

Shop household essentials under $25

Prime Day is one of my favorite times to stock up on stuff I was going to buy anyway. I always buy cleaning supplies and other household essentials during the sales event — because if I'm going to spend my money on boring necessities, I'm going to make sure I get a little discount. Right now, you can save up to 30% on everyday essentials like dish soap, laundry detergent, trash bags, surface cleaners, and more at Amazon.


19 hours ago | July 9, 2025

Just dropping in to say that these are some of the best Prime Day deals live now


20 hours ago | July 9, 2025

This is not a drill: Yankee Candles are half off

Every Prime Day and Black Friday, I wait to see if Yankee Candles are going to go on sale, and I'm always thrilled when they do. Sometimes, they sell out within an hour, so I'm very glad to report that there are still some Yankee Candles on sale on day two of Prime Day. I personally picked up my all-time favorite scent, Pink Sands.


21 hours ago | July 9, 2025

Best deals under $50

We know, not everyone is looking to splurge on $500 worth of tech on Prime Day. There are some genuinely good deals for less than $50 worth checking out on day two:


22 hours ago | July 9, 2025

Shark has a bonkers deal on the CryoGlow LED mask and FlexFusion hair dryer

We've found a genuinely jaw-dropping Prime Day deal that lets you bundle the Shark CryoGlow LED face mask and the Shark FlexFusion hair dryer for $499.99. Buying them separately at full price would cost you $699.98, so this is a great deal on two products that our beauty reviewers love.




10:49 am ET | July 9, 2025

The price on this LG laptop has dropped even lower

One thing we love about a week-long Prime Day? When deals just keep getting better.

This LG laptop has a new Intel Core Ultra Series 2 processor and a healthy amount of ram/storage. And as of day two, its price has dropped by another $15, even beating LG's own price by $15.


10:04 am ET | July 9, 2025

The most popular Prime Day products (so far!)

Here's what our readers have been loving:


8:26 am ET | July 9, 2025

Top tech deals for Prime Day, day two

On the second day of Prime Day, Mashable Tech Editor Timothy Beck Werth has picked out some new top tech deals. Highlights include popular gadgets from Samsung and Beats.


7:49 am ET | July 9, 2025

AirPods 4 vs. Airpods Pro 2: Which Prime Day deal should you buy?

Prime Day 2025 has delivered discounts on Apple AirPods 4 ($99) and Apple AirPods Pro 2 ($149). According to camelcamelcamel, that's the lowest-ever price for the Apple AirPods 4. And the same goes for the Apple AirPods Pro 2. So how are you supposed to pick?

In our roundup of the best AirPods to buy, Mashable's Apple expert Bethany Allard writes that the Apple Airpods Pro 2 offer "well-rounded sound, impressive active noise cancellation, plenty of portability, and a price that (if you catch it at the right time) doesn't exceed $200." Well that time has come, folks.

We asked Bethany Allard to compare these Prime Day deals: "The short version of this matchup: if you want active noise cancellation, grab the AirPods Pro. The longer version: the AirPods Pro drop down less frequently than the AirPods 4, making it a better deal to grab when you spot it. They’re also an all around better pair of earbuds, with ANC, four sizes of silicone ear tips for a more secure fit, and an additional hour of listening time per charge (even with ANC). If you’re between these two deals, I recommend going with the Pros."


7:33 am ET | July 9, 2025

The Apple AirTag is now under $20 on Prime Day — less than $1 off its record-low price

We weren't sure what to expect from Prime Day, but when it comes to Apple deals, it has been amazing. We've been treated to record-low prices on AirPods, MacBooks, Apple Watches, and so much more. And to keep all of these discounted items safe and secure, you should consider an Apple AirTag.

As of July 9, the Apple AirTag is on sale for $19.99 on Prime Day. That's 31% off the list price, and less than $1 off the record-low price. And if you want to pick up more than one AirTag at a heavily discounted rate, the four-pack of Apple AirTags is $64.99 for Prime Day. That works out at less than $17 per Airtag.


6:50 am ET | July 9, 2025

The Samsung Galaxy Watch 7 has hit a new low price on the second day of Prime Day 2025

We didn't think it could get any better, but then it did.

On the first day of Prime Day, the Samsung Galaxy Watch 7 was listed for $199.99. That was the lowest price we had ever seen at Amazon, but not anymore. As of July 9, The Samsung Galaxy Watch 7 is on sale for a record-low price of $189.99 this Prime Day, down from $329.99.

It's almost like a new model is being prepared for launch. We don't know whether or not a new edition is set for release, but Samsung Galaxy Unpacked is taking place on July 9. You be the judge.


5:04 am ET | July 9, 2025

Meta Quest 3S bundle with Gorilla Tag swings in at under $250

Here's a Prime Day deal that will send VR fans bananas: A king kong-sized discount on the 128GB Meta Quest 3S, which comes with Gorilla Tag plus a three-month trial of Meta Horizon+. It's a whole lotta fun at the lowest-ever price for this particular bundle.

The 128GB Meta Quest 3S + Gorilla Tag combo is now just $249 — a 17% discount on the usual list price of $299.99. That's an overall saving of $50.


4:13 am ET | July 9, 2025

Our favorite Prime Day MacBook Air deal is somehow still available

We're already a day into Prime Day madness, and, thanks to this year's extended event, we still have three days to save. You'll find discounts on almost everything, but we really love this deal on the MacBook Air 13-inch.

As of July 9, the latest in the MacBook Air range is on sale for $849 at Amazon. The discount applies to all colors, so you can choose from starlight, midnight, silver, and sky blue.


9:02 pm ET | July 9, 2025

When does Prime Day end?

We're wrapping up day one of Prime Day, but don't forget, it's a four-day event. You still have plenty of time to score awesome deals from Amazon. Prime Day officially ends at 2:59 a.m. ET on Saturday, July 12, aka 11:59 p.m. PT on Friday, July 11. (And we might even see some deals lingering past the official end time.)


8:13 pm ET | July 9, 2025

The 55-inch Hisense CanvasTV is less than $700 right now

Our favorite Samsung The Frame dupe, the Hisense CanvasTV, got a really sweet discount for Prime Day. Normally $999.99, the 55-inch 4K TV is on sale for $688.99. It's a relatively budget-friendly art TV with a user-friendly Google TV interface.


7:54 pm ET | July 8, 2025

Save up to 20% on gift cards at Amazon

Sure, we love buying stuff on Prime Day, but it's also a great time to stock up on less obvious deals. Amazon has

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