Best Prime Day TV deal: 65-inch Roku 4K smart TV drops to $348

SAVE $101: As of July 7, Amazon Prime members can snag the 65-inch Roku Select Series 4K Smart TV for $348 — down from $449.99.

This latest TV deal provides a great screen upgrade that doesn’t blow your entire Prime Day budget. Amazon has quietly dropped the 65-inch Roku Smart TV (from the Select Series) to just $348 — a solid 23% off its usual $449.99 price. At its lowest-ever price, this is one of the best big-screen bargains we’ve seen so far.

Despite the wallet-friendly price tag, this Roku smart TV still delivers where it counts. The 4K HDR10 display offers up sharp detail and rich colours, whether you’re deep into the latest summer thrillers like Jurassic World Rebirth or 28 Years Later when they get home releases, or streaming old-school classics. Roku’s Smart Picture technology automatically adjusts your settings for the best possible viewing experience, so you don’t have to lift a finger.

With built-in Roku TV, you also get access to over 500 free channels, including live local news, sports, hit movies, and Roku Originals — all organised on a customisable, intuitive home screen. Plus, automatic software updates keep your apps and features fresh.

What’s more, the TV’s sleek, frameless design gives it a modern look that fits in just about any room, and the enhanced voice remote lets you search, launch apps, or even find your lost remote with ease. It supports voice control via Alexa, Siri, or Google Assistant, and Apple AirPlay makes it simple to stream from iPhones or iPads.

On the off-chance you're sneaking in a late-night binge, you can also switch on Bluetooth Headphone Mode and keep the peace without missing a single word.

If you’ve been holding out for a premium 65-inch screen at a sub-premium price, this Roku Select Series is worth locking in before Prime Day officially kicks off. For those after a smaller screen, the 32-inch Amazon Fire 2-Series TV is also on sale at $109.99. And if you’ve got the cash for an even bigger 4K display, the Hisense’s 85-inch QD7 Series Mini-LED QLED Smart Fire TV is discounted for a limited time.