Best Buy Apple Shopping Event 2026: Shop MacBooks, iPads, AirPods

Table of Contents

GET A $100 GIFT CARD: As of March 5, Best Buy kicked off a major savings event on Apple products. The sale includes savings on the recently released MacBook Neo, Air, and Pro models. Right now, get the Apple MacBook Neo for $599 and get a $25 gift card with your purchase.

It's been a big week for Apple. The brand had a week of announcements, dropping six new or upgraded products. Among the new products announced were the iPhone 17e and MacBook Neo, two brand new and budget-friendly devices. To cap off all the excitement, Best Buy is launching a massive Apple sale event (live until March 8), marking down the brand's products across multiple categories.

The deals from Best Buy aren't just on previous MacBook and iPad generations. In fact, there are special savings on nearly all of the devices announced this week. So while Apple's latest products aren't technically available until March 11, pre-ordering now guarantees you some extra savings.

Here are all the best deals to shop during the Best Buy Apple Shopping Event.

Best MacBook Deal

Why we like it

This week, Apple dropped an array of new devices across categories: iPhones, iPads, and MacBooks. While most of the drop was upgraded existing models, there was one totally new product: the MacBook Neo. With an A18 chip, it's the most affordable MacBook yet, the same starting price as the iPad Air. If you're eager to get your hands on the new budget-friendly MacBook then Best Buy has the best deal.

During Best Buy's Apple sale event, when you purchase the new MacBook Neo for $599, receive a $25 gift card. So while the laptop itself isn't technically discounted, that $25 gift card is basically free money.

More MacBook and Best Buy gift card deals

• Apple MacBook Air (M5, 16GB RAM, 512GB SSD) — Get $50 gift card with purchase of MacBook Air

• Apple MacBook Pro (M5 Pro, 24GB RAM, 1TB SSD) — Get $100 gift card with purchase of MacBook Pro

Best iPad Deal

Why we like it

This week, Apple finally gave the iPad Air the M4 treatment. Now, its midrange tablet is as powerful as the MacBook Air, just in a more compact device. Unlike the new MacBooks, which Best Buy is running a gift card deal on, the new iPad Air is discounted outright. Apple didn't raise the price of the new iPad Air with M4 chip, so it still starts at $599.

However, during Best Buy's Apple event, you can preorder the new iPad Air with M4 chip for just $559. That saves you $40 off, the new iPad's first discount.

More Apple deals at Best Buy

AirPods deals

• Apple AirPods 4 — $99.99 $129.99 (save $30)

• Apple AirPods 4 with active noise cancellation — $149.99 $179.99 (save $30)

• Apple AirPods Pro 3 — $219.99 $249.99 (save $30)

Apple accessory deals

• Apple Pencil USB-C — $69 $79 (save $10)

• Apple AirTag 4-pack — $69.99 $99 (save $29.01)

• Apple Pencil Pro — $99 $129 (save $30)

Apple Watch deals

• Apple Watch Ultra 2 (GPS + Cellular) — $599 $799 (save $200)

iMac deals

• Apple iMac, 24-inch (M4, 16GB RAM, 256GB SSD) — $1,149 $1,299 (save $150)

iPad deals

• Apple iPad, 11-inch (A16, 128GB, WiFi) — $329 $349 (save $20)

• Apple iPad Mini (A17 Pro, 128GB, WiFi) — $399 $499 (save $100)

iPhone deals

• Apple iPhone 15 (128GB, unlocked) — $529.99 $629.99 (save $100)

• Apple iPhone Air (256GB, unlocked) — $949.99 $999.99 (save $50)

MacBook deals

• Apple MacBook Air, 13-inch (M4, 16GB RAM, 512GB SSD) — $899 $999 (save $100)

• Apple MacBook Air, 13-inch (M4, 24GB RAM, 512GB SSD) — $1,099 $1,199 (save $100)