What Does the Turkey Car Rental Market Report Reveal About Industry Growth During 2026-2032?

A new study by MarkNtel Advisors takes a deep look at The Turkey Car Rental Market size is valued at around USD 1.14 billion in 2025 and is projected to reach USD1.73 billion by 2032. Along with this, the market is estimated to grow at a CAGR of around 6.14% during the forecast period, i.e., 2026-32.

This comprehensive study provides data-driven insights into key market drivers, ongoing challenges, and emerging opportunities. It aims to help businesses, investors, and decision-makers understand the market’s direction, assess potential risks, and make strategic, informed decisions for future growth.

Download Your Free PDF Sample– Explore market size, trends, and growth forecast for 2026-2032 and make data-driven decisions today! https://www.marknteladvisors.com/query/request-sample/car-rental-market-turkey.html

What Is Driving the Growth of the Turkey Car Rental Market?

Rising Tourism and Urban Mobility Demand

A key factor driving the Turkey Car Rental Market is the continued rise in tourism and domestic travel. For instance, in 2024, according to the Turkish Statistical Institute, Turkey recorded over 57 million international visitors, a new all-time high. Popular cities such as Istanbul, Antalya, and Izmir remain the top destinations, creating high demand for short-term and self-drive rentals. The opening of Istanbul Airport’s new terminal and the expansion of Antalya Airport have also improved accessibility for travelers, making car rentals a convenient option for exploring nearby regions.

What Challenges Exist in the Turkey Car Rental Market?

Turkey Car Rental Market Challenges

High Cost of Fleet Acquisition and Maintenance

One of the major challenges in the Turkey car rental industry is the high cost of acquiring and maintaining vehicles. Companies must regularly upgrade their fleets to keep up with demand for newer and more efficient cars, especially in high-traffic cities like Istanbul, Ankara, and Antalya, where rental turnover is high. With rising vehicle prices from brands such as Renault, Fiat, and Hyundai, the initial investment for a single car can exceed USD 25,000–30,000, adding significant financial pressure.

Moreover, frequent servicing, insurance renewals, and spare part replacements further increase operating costs. For instance, local players like Rent Go and Circular Car Rental have faced higher maintenance expenses due to currency fluctuations and supply chain disruptions. These growing costs often reduce profitability and make it difficult for smaller operators to expand their fleets or offer competitive pricing in a market dominated by large, established brands.

Comprehensive Analysis: Preview detailed market analysis, including segmentation, competitive landscape, and Geographical insights – https://www.marknteladvisors.com/research-library/car-rental-market-turkey.html

How Is the Turkey Car Rental Market Segmented?

The market is categorized into multiple segments to offer a comprehensive understanding of its structure and performance.

By Product Type

-Full-Service Rentals- Market Size & Forecast 2020-2032, USD Million

-Self-Service Rentals- Market Size & Forecast 2020-2032, USD Million

-Peer-to-Peer Rentals- Market Size & Forecast 2020-2032, USD Million

-Luxury Rentals- Market Size & Forecast 2020-2032, USD Million

-Electric Vehicle Rentals- Market Size & Forecast 2020-2032, USD Million

-Corporate Rentals- Market Size & Forecast 2020-2032, USD Million

-Others- Market Size & Forecast 2020-2032, USD Million

By Distribution Channel

-Airports- Market Size & Forecast 2020-2032, USD Million

-Railway Stations- Market Size & Forecast 2020-2032, USD Million

-Hotels- Market Size & Forecast 2020-2032, USD Million

-Online Retail- Market Size & Forecast 2020-2032, USD Million

-Rental Agencies- Market Size & Forecast 2020-2032, USD Million

-Others

By Fleet Size

-Small Fleets (1–10 Vehicles)- Market Size & Forecast 2020-2032, USD Million

-Medium Fleets (11–50 Vehicles)- Market Size & Forecast 2020-2032, USD Million

-Large Fleets (Above 51 Vehicles)- Market Size & Forecast 2020-2032, USD Million

-By Rental Duration

-Short-Term Rentals (Less than 7 Days)- Market Size & Forecast 2020-2032, USD Million

-Medium-Term Rentals (7–30 Days)- Market Size & Forecast 2020-2032, USD Million

-Long-Term Rentals (More than 30 Days)- Market Size & Forecast 2020-2032, USD Million

By Service Model

-Traditional Rental Services- Market Size & Forecast 2020-2032, USD Million

-Subscription-Based Services- Market Size & Forecast 2020-2032, USD Million

-On-Demand Services- Market Size & Forecast 2020-2032, USD Million

By End User

-Individual Consumers - Market Size & Forecast 2020-2032, USD Million

-Corporate Clients (Organizations, SMEs)- Market Size & Forecast 2020-2032, USD Million

-Government Agencies- Market Size & Forecast 2020-2032, USD Million

-Tour Operators- Market Size & Forecast 2020-2032, USD Million

-Logistics Companies- Market Size & Forecast 2020-2032, USD Million

-Others- Market Size & Forecast 2020-2032, USD Million

By Region

-Marmara

-Aegean

-Mediterranean

-Central Anatolia

-Black Sea

-Eastern Anatolia

-Southeastern Anatolia.

Who Are the Key Players in the Turkey Car Rental Market?

The competitive landscape analysis focuses on major companies shaping the market through innovation, strategic expansion, and acquisitions.

Leading Companies Include:

-Otokoç Otomotiv Ticaret Ve Sanayi

-RentiCar

-Carla

-Nissa Car Rental

-Garenta

-Rent Go

-Circular Car Rental

-Oto Kiralama

-Avis Budget Group.

These players are analyzed based on their market strategies, product portfolios, expansions, and partnerships to help readers understand how competition is evolving.

Why Should You Buy the Turkey Car Rental Market Report?

·         Gain comprehensive insights into the industry’s growth drivers, restraints, and opportunities.

·         Access data-backed intelligence on key market trends, emerging technologies, and investment prospects.

·         Identify competitive strategies and business models adopted by leading players.

·         Understand regional variations and their impact on global market performance.

·         Leverage financial and strategic forecasts to make informed business decisions.

Can the Report Be Customized to Meet Specific Business Needs?

Yes. MarkNtel Advisors provides customized research reports tailored to your organization’s specific objectives and data requirements. These custom reports help businesses gain actionable insights, assess market competitiveness, and design effective strategies for sustainable growth.

Select a License That Matches Your Business Requirements with Instant Offer – https://www.marknteladvisors.com/pricing/car-rental-market-turkey.html

About us

MarkNtel Advisors is a leading research and consulting firm providing strategic intelligence across the automotive industry, spanning automobiles, electric vehicles, autonomous driving, and automotive components & electronics. Our research helps OEMs, suppliers, and investors navigate regulatory shifts, evolving mobility patterns, and emerging EV ecosystems. With Custom Market Analysis, we deliver tailored research solutions that address specific business objectives, empowering clients to optimize investments, accelerate innovation, and sustain long-term growth in the global automotive market.

MarkNtel Advisors is a leading Market Research Company and Industry Research Report Firm offering end-to-end intelligence across the automotive sector, including automobiles, electric vehicles, autonomous driving, and automotive components & electronics. Our extensive portfolio of Syndicated Research Reports and Customized Market Research Reports delivers global, regional, and country-level insights that help manufacturers, suppliers, and investors navigate evolving emission standards, technological disruptions, and changing consumer mobility trends. Built on robust data analytics, primary interviews, and Export and Import Data, our research provides actionable Market Forecasts and Revenue Impact Assessments. Clients leverage our intelligence for business analysis, competitive benchmarking, and go-to-market planning. Through our specialized Consulting Services, MarkNtel Advisors empowers automotive stakeholders to translate insight into strategy, ensuring agility, innovation, and profitable growth in a transforming global mobility landscape.

For media inquiries,  or further information, please reach out to:

MarkNtel Advisors
Email: sales@marknteladvisors.com
Phone: +91 8719999009
Address: Office No.109, H-159, Sector 63, Noida, Uttar Pradesh - 201321, India
Website: www.marknteladvisors.com