Gooey, Fluffy, Perfect: These Copycat Cinnabon Cinnamon Rolls Are Better Than the Mall

There's a secret ingredient that sets these cinnamon rolls apart from the rest: mashed potato. This classic baking trick helps ensure the rolls stay soft, tender, and pillowy, just like you'd find in the mall food court. Once baked, we're finishing the gooey rolls with a rich cream cheese frosting. Prep this easy cinnamon roll recipe ahead, you'll have a satisfying breakfast every day of the week.

How to Make Copycat Cinnamon Rolls Ahead

Prepare as directed through Step 4, except do not let rise after shaping. Cover loosely with oiled waxed paper, then with plastic wrap. Chill 2 to 24 hours. Before baking, let chilled rolls stand, covered, at room temperature 2 hours or until risen and rolls are touching.