160+ Best Buy Black Friday deals that beat the rest: Record-low...

The Black Friday competition is really intense this year, but I scrounged up some gems at Best Buy.

on November 27, 2025

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products featured in 2025 black friday deals at best buy

Credit: Ian Moore / Mashable composite; TCL; Asus; JBL; Sony

Best Buy's best Black Friday deals at a glance:

the 13-inch m4 apple macbook air

the asus zenbook a14

the TCL 65-inch QM5K Series 4K QD-Mini LED TV

the Sony WH-1000XM4 headphones

the JBL Charge 6

the fitbit inspire 3

box art for "Kingdom Come Deliverance II" on ps5

the Shark Pet Cordless Stick Vacuum with attachments

the De'Longhi Classic Espresso Machine

the Shark FlexStyle (Straight & Wavy Hair, Indigo Rush)

Best Buy started offering Black Friday deals earlier than everyone else (on Halloween — scary!), but at this point in the season, it's hardly the only store in Black Friday mode. Most major retailers' holiday discounts are already live well ahead of Black Friday proper on Nov. 28, making the competition pretty ferocious.

After spending way too long combing through Best Buy's virtual shelves and cross-checking its prices, I can tell you that lots of its Black Friday deals are being one-upped elsewhere. Many big-screen 4K TVs, Beats headphones, Sony portable speakers, robot vacuums, and other gadgets carrying its "Black Friday deal" badge are anywhere from two cents to $84 cheaper at other retailers with overlapping inventories. Amazon is the biggest culprit, as per usual.

That said, you'd be silly to ignore Best Buy completely this Black Friday. It's matching its rivals' prices on a ton of other in-demand products, including Apple MacBook Airs, JBL and Sony headphones, Garmin smartwatches, and De'Longhi espresso machines. It also carries a bunch of TVs and laptops that you won't find anywhere else, on sale or not, like TCL's cheapest mini-LED TVs and my favorite Windows ultraportable. (Amazon, Walmart, and Target can't beat its prices on stuff they don't stock to begin with.)

Recommended deals for you

Apple AirPods Pro 3 Noise Cancelling Heart Rate Wireless Earbuds — $219.99 (List Price $249.00)

Apple iPad 11" 128GB Wi-Fi Retina Tablet (Blue, 2025 Release) — $274.00 (List Price $349.00)

Sony WH-1000XM5 Wireless Noise Canceling Headphones — $248.00 (List Price $399.99)

Blink Outdoor 4 1080p Security Camera (5-Pack) — $159.99 (List Price $399.99)

Fire TV Stick 4K Streaming Device With Remote (2023 Model) — $24.99 (List Price $49.99)

Bose Quiet Comfort Ultra Wireless Noise Cancelling Headphones — $298.00 (List Price $429.00)

Shark AV2511AE AI Robot Vacuum With XL Self-Empty Base — $249.99 (List Price $599.00)

Apple Watch Series 11 (GPS, 42mm, S/M Black Sport Band) — $339.00 (List Price $399.00)

WD 6TB My Passport USB 3.0 Portable External Hard Drive — $138.65 (List Price $179.99)

Amazon Fire HD 10 32GB Tablet (2023 Release, Black) — $69.99 (List Price $139.99)

If nothing else, keep a lookout for Best Buy's holiday doorbusters, which typically involve its steepest discounts on popular tech — I'm talking 50% off or more. New ones go live every Friday through Christmas and only hang around until the following Sunday. Through Nov. 28, paid My Best Buy members get a $5 bonus reward for every $50 they spend on doorbusters.

Read on for my list of the very best Black Friday deals at Best Buy. Rest assured that I've only included products that aren't cheaper anywhere else.

Best Apple deal

$749 at Best Buy
$999 Save $250

Why we like it

Best Buy is selling an even cheaper 13-inch MacBook Air — a $649 M2 model — but the M4 version is a way better buy for only $100 more. It's 48 percent faster, supports two external displays with its lid open, and has a much nicer 12MP Center Stage webcam. I strongly recommend it for students, but also just anyone who wants a fast, portable Apple laptop. This is its lowest price ever, FYI.

More MacBook deals

Apple MacBook Air, 15-inch (M4, 16GB RAM, 256GB SSD) — $949 ~~$1,199~~ (save $250)
Apple MacBook Pro, 14-inch (M4 Pro, 24GB RAM 512GB SSD) — $1,749 ~~$1,999~~ (save $250)

AirPods deals

Apple AirPods Pro 3 — $219.99 ~~$249~~ (save $29.01)
Apple AirPods Max (USB-C) — $429.99 ~~$549~~ (save $119.01)

Apple Watch deals

Apple Watch Ultra 2 (GPS + Cellular, 49mm) — $599 ~~$799~~ (save $200)

Best Windows laptop deal

$549.99 at Best Buy
$999.99 Save $450

Why we like it

The Zenbook A14 is an amazing ultraportable and the best MacBook Air alternative for Windows users, in my opinion. It's speedy enough for everyday tasks, offers nearly 22 hours of battery life per charge, and comes with a gorgeous OLED display — something you won't find on any MacBook (for now). It also has a lighter design and double the starting storage of a current-gen MacBook Air. Now $549.99 (or 45% off), it's never been cheaper.