Best AirPods Max deal: Save $120 at Best Buy in every color

SAVE $120: As of Oct. 6, the first day of Best Buy's Techtober Sale, the Apple AirPods Max are on sale for $429.99 in every color. That's about 22% in savings and the lowest price we've seen since Amazon Prime Day in July.

Best Buy's week-long Techtober Sale kicked off today as a way to compete with Amazon's Prime Big Deal Days (which officially kicks off tomorrow, Oct. 7). Different year, same old story. The retail giants typically have matching prices on major tech, but if you're looking to snag a pair of AirPods Max, I'd head to Best Buy. Here's why.

As of Oct. 6, Best Buy has the Apple AirPods Max on sale for $429.99 in every single color variety. That's about 22% off their outrageous list price and the best price we've seen since Amazon's July Prime Day sale. Amazon also has the AirPods Max on sale for the same price, but you're limited to just two colors at the time of writing: blue or starlight. If you'd rather have your pick of the bunch, Best Buy is the way to go.

The AirPods Max are stylish, sound great, offer excellent noise cancellation, easy-to-use controls, and solid battery life at 20 hours per charge. "When it comes down to it, the AirPods Max check off almost all the boxes for what makes an excellent pair of headphones," Mashable's reviewer writes. The only unchecked boxes are comfort and price. If you have a small head, they may not be the most comfortable headphones for you. And the $550 price tag is scarier than any Halloween movie on your watch list.

Honestly, I'd never recommend buying the AirPods Max unless they're on sale — which happens very sporadically. We saw the noise-cancelling Apple headphones reach their best price ever back in July (just $399). Since then, the price hasn't dipped below $479.99, making the current discount pretty significant.